狗东西 Dog Thing
Designer_Bosen
Illustration_大牙
Copywriter_Dan
Model_牛逼
Photography_Hello小方
Time To Market_2018
常见人激励新的一年的自己,可忙成像狗才是生活常态。狗东西,诞于(戊戌)狗年。可作为牵引绳与情趣用品,材质为植鞣革“生牛皮”、手工染色及铜配件。
“狗东西”一词在中国语言表达中为“不文明”用语,通过小朋友在黑板上胡乱涂写的表达方式,打造无厘头的趣味风格,以此中和该词语的原始含意带来的不适感,同时搭配以狗为主题的创意插画。
It is common for people to motivate themselves in the new year, but being busy like a dog is the norm in life. Dog things, born in the Year of the Dog (Wuxu). It can be used as a leash and sex toys, made of vegetable tanned leather "raw cowhide", hand-dyed and copper accessories.
The word "dog things" is an "uncivilized" term in Chinese language expression, so through the expression of children scribbling on the blackboard, a nonsensical and interesting style is created to neutralize the discomfort brought by the original meaning of the word, and at the same time, it is matched with creative illustrations with dog as the theme.